Negative SEO is a contentious topic in the SEO space. It is very easy to ruin your competitor's rankings with negative SEO. In this article, we’ll do our best to share something about negative SEO and the ways to stay safe from your competitors.
Fig: 1 Negative SEO |
What is Negative SEO?
Negative SEO is nothing but using the black hat and unofficial methods to affect a competitor's rankings in search engines. Negative SEO can take a number of different forms like hacking your websites like Building hundreds or thousands of spammed links to your website, content scraping, and Etc. Here I’m going to tell about some negative SEO techniques.
Negative Off-Page SEO Techniques:
Link Farms:
On Internet, a link farm is referred as any group of web sites that all interconnected to every other site in the group. Even if some link farms can be formed by hand, most of them were created by automated programs and services. A link farm is a form of making spam indexing of a web search engine generally known as spamdexing. Other link exchange systems are designed to allow person websites to selectively swap links with other appropriate websites and are not measured a form of spamdexing.
Simply a link farm is a hub of interlinked websites. These sites used to link to each other to increase the link reputation of each site's pages. You could acquire links from these websites to boost your own site's PageRank.
To avoid these types of Negative SEO attacks you need to frequently monitor link profile growth.
Spamdexing:
Fig: 2 Spamdexing |
Spamdexing, this word comes from “spamming” and “indexing,” refers to the practice of search engine spamming. It is a form of SEO spamming. Spamdexing is the observance of creating websites that will be illegally indexed with a high position in the search engines like Google, Yahoo, Bing Etc. Occasionally, spamdexing is used to try and operate a search engine’s accepting of a category. The objective of a web designer must generate a web page that will find the positive listing in the search engines, and they generate their pages according to the standards that they believe will help – unluckily, some of them way out to spamdexing.
Fake reviews:
In SEO reviews are one of the most important elements. If you got a negative review it not only affect your page rank, it also affects your business. So reviews are knowingly easy to generate, and they may be the first thing a jealous competitor will try to do in Negative SEO. So you have to keep track of your website regularly and try to remove the fake reviews as soon as possible.
Heavy crawling:
If a competitor wants to crash your website it is also possible with heavy crawling one of the negative SEO techniques. Mostly, this is done by vigorously crawling the site and thus causing heavy server load. This may lead to slow down your website some cases crash it overall. If search engines like Google, yahoo cannot access your website when it's along, you'll positively drop some crawl budget.
If you found out that your site is becoming slower, or crashes, then immediately you must contact your hosting company or webmaster. They will tell you from where the load is coming from according to that you can make your decision.
Content Scrapping:
Generally, it is known as a content theft from any other relevant websites and publishing it on your website. This is also a type negative SEO technique is stolen content that is called content scrapping. It allows scraping your site's content and copying it to other websites, at times even as part of the link farms discussed above.
Then the updated version of Google, which is Google Panda, was designed mainly to detect and fight against content duplication. So when Google comes to know duplicated content across multiple sites, they will generally pick only one page to rank. Even though Google is clever enough to recognize the original source of the content, unfortunately, the scraped copy gets indexed before the original. This is the reason why scrapers often repeatedly copy new content and re-post it right away. If Google finds the scrappers page first, it may de-rank your page, and rank the scraper site in front of your page.
These are some of the Negative Off page techniques you must be aware of protecting your website from your competitors.
Negative SEO detection and Removal Service:
We at Sixth Star Technologies Reviews and Complaints removal service takes care of your business if they are attacked by Negative SEO by your competitors. We not only managing your reputation we help you to increase your ranking in search engines. It is very important is your presence in the online world are the probability that the persons would love to work with you.
For any other queries in Negative SEO and to know about Sixth Star Technologies Reviews and Complaints removal service, feel free to Contact us.
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ReplyDeleteThanks for the explanation!
ReplyDeleteThis is definitely something to watch out for
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